Privacy policy

Oy Brandt Ab appreciates your visits to our website and your interest in our company and our products. Protecting your privacy is important to us and we hope that your visit to our website is a pleasant experience. Ensuring data protection when handling your personal data is important to us and we take this into consideration in all our business operations.

Marketing database privacy policy

Database administrator

Oy Brandt Ab
Tuupakantie 7 B
01740 Vantaa

Business ID 0681161-3

Please note that this statement does not represent the data management practices of retailers of our products. It is therefore possible that retailers or service providers may collect personal data or process data for other purposes within the scope of their activities. The full details of how retailers and maintenance providers process personal data can be accessed by contacting the retailer or maintenance provider in question.

Contact person for matters pertaining to marketing databases:

Oy Brandt Ab
Antti Rapo
Tuupakantie 7 B
01740 Vantaa

antti.rapo(a)brandt.fi

Purpose of processing personal data

Oy Brandt Ab collects customer information through its own channels to provide the visitor with relevant content and interesting marketing messages. Social media is also used to create a sense of community through sharing images and videos. Our channels include the following platforms: Product home pages, newsletter subscribers, social media channels (Facebook, Instagram, Twitter, Linked In). Based on visitor information, we develop digital services, Oy Brandt Ab’s advertising and marketing, and carry out market research.

Database processors

in accordance with the law, personal data may only be handled with the explicit consent of the data subject. The marketing database is processed either by a data processor appointed within Oy Brandt Ab or by the personnel of the company providing the information platform used to maintain the database in question. All data is stored on a secure server regardless of the server owner.

Contents of the database

The database contains the following personal information:

  • Data subject's first and last names
  • Date of birth
  • Gender
  • Email address
  • Home address
  • Telephone number
  • Possible user name and password

The database contains the following personalisation data:

  • User household size with respect to interest in vehicles, boats and small machines
  • Direct marketing permissions and objections

Oy Brandt Ab's marketing database does not contain sensitive information. Customers are free to load images or videos of themselves using our products on our social media pages. We may share such images and video material on the product home page for the product in question if the customer has intended to allow this material to be shared by using hashtags used for sharing. In sharing their material on Oy Brandt Ab’s channels, customers decide for themselves whether an image or video contains sensitive information in relation to themselves or any third parties appearing in the image or video.

Data sources in compliance with data protection regulations

Oy Brandt Ab collects information through its channels using various forms, for example, newsletter subscription forms, surveys or competitions.

Data transfers outside the EU or ETA in compliance with data regulations

Data is not shared by the database holder with any external companies. Servers and other technical aids used to process data may be owned and controlled by an external service provider contracted by the database holder. Depending on the service provider, the data may be stored in Finland or outside Finnish borders. It may also be stored outside the EU or ETA.

Use of cookies

We use cookies on our website. Cookies are small text files sent to and stored on users’ computers. They enable website administrators to recognise frequent visitors to the site, make it easier for visitors to sign in to the site, and compile data on visitors. This feedback helps us to continuously improve the contents of our pages. Cookies do not harm users’ computers or files. We use them so that we can provide our customers with information and services tailored to their individual needs. If visitors to our sites do not want us to access the abovementioned information through the use of cookies, most browsers allow cookie usage to be disabled. However, it should be noted that cookies may be necessary to ensure that some of the pages we maintain and the services we provide are working properly.

We use Google Analytics for visitor analytics. Google Analytics uses cookies in order to help web services analyse how visitors use the web service. Cookies store information about how you use a web service (including your IP address). The cookie data is sent to Google’s servers and stored on them, which means that the data may be stored outside the EU. Google uses this information to evaluate how you use a website, to compile website activity reports for website operators, and to provide other services related to the activity of the website and the use of the Internet. Google may also share this information with third parties if this is required by law or to third parties who process data on behalf of Google. Google does not associate your IP address with any other Google-managed information. By using the website, you accept that Google will process information about you in the manner described above and for the purposes described above.

Principles of database protection

Database information is collected into marketing systems to which only a limited number of specifically appointed Oy Brandt Ab members of staff have personal access codes. Use requires logging in to the information system; usernames and passwords are used.

Right to access data

Section 28 of the Personal Data Act states that everyone has the right to know what information is stored about them on a database and to know if they are on a database. Anyone who wishes to access their data must present a request to Oy Brandt Ab in writing. Be prepared to show proof of identity. Oy Brandt Ab does not accept data access requests over the phone or by email; only written data access requests sent to Oy Brandt Ab’s office at Tuupakantie 7 B, 01740 Vantaa will be accepted.

Right to rectification and right to object

In accordance with Section 29 of the Personal Data Act, the data subject has the right to have their data rectified, erased or supplemented. This service is free of charge.

In accordance with Section 30 of the Personal Data Act, every data subject has the right to object to Oy Brandt Ab processing his or her data for marketing purposes. In this case, in order to comply with the right to object, Oy Brandt Ab will indicate in their database that there is a marketing ban with regard to this person.

Data retention

Marketing databases are based on voluntary action, consent, independently requested information, and the customer's own proactive use of our channels. Thus, the access requirements for maintaining and processing our database will remain as there are until the owner of personal data informs us otherwise. We do this to serve the customer by safeguarding the product information that they request.

Making claims: If we have a legitimate reason to believe that we may possibly need to make claims, file reports or defend you, ourselves or a third party in court in the future, we may retain necessary personal data for the time in which it is possible for claims to be issued or for conflicts to arise.

Changes to data protection statement

If we make changes to this statement, we will make the changes visible in the date of the statement. If the changes are significant, we may also inform you of these by other means, such as email or placing an announcement on our website. We recommend that you visit our site regularly and note any possible changes in our statement.

Warranty database privacy policy

Database administrator

Oy Brandt Ab
Tuupakantie 7 B
01740 Vantaa

Business ID 0681161-3

Please note that this statement does not represent the data management practices of retailers of our products. It is therefore possible that retailers or service providers may collect personal data or process data for other purposes within the scope of their activities. The full details of how retailers and maintenance providers process personal data can be accessed by contacting the retailer or maintenance provider in question.

Contact person for matters regarding the database:

Oy Brandt Ab
Antti Rapo
Tuupakantie 7 B
01740 Vantaa

antti.rapo(a)brandt.fi

Purpose of processing personal data

As we assume liability for defects, Oy Brandt Ab collects personal information about the customers who purchase equipment, machines and products that it sells as well as the product information of the product sold.

Database processors

The warranty record is processed by the person responsible for the warranty for the product in question in Oy Brandt Ab's after sales unit.

The following also act as data processors:

  • Retailers: Collection of warranty information in connection with a sale is the responsibility of the retailer
  • DL Software: The database may be processed by the contact persons of the company providing the data platform used by Oy Brandt Ab. All data is stored on a secure platform behind a password
  • Product manufacturer: Warranty data is shared with the company that has manufactured the equipment

Oy Brandt Ab has a legal obligation to disclose, where appropriate, personal data connected with defect liability to the judiciary, the supervisory authorities and the courts.

Contents of the database

Oy Brandt Ab’s defect liability databases do not contain any information of a sensitive nature.

The database contains the following personal information:

  • Data subject's first and last names
  • Date of birth
  • Gender
  • Email address
  • Home address
  • Telephone number

The database contains the following product information:

  • Product identification
  • Product model
  • Registration number
  • Serial number
  • Product colour
  • Commissioning date
  • Warranty start date
  • Warranty expiration date
  • Sales point information

In order to assume defect liability, the following information may also be registered:

  • Sales and maintenance information That is, information about the purchase, technical support and maintenance of the device, including complaints and claims
  • Use of equipment and services. That is, information about how the equipment is used or how services related to the use of the equipment are used. Information about how the engine and system of the vehicle work and have worked.
  • The retailer or maintenance provider uses this information in order to deliver the services you have requested as well as to provide you with information about your vehicle Oy Brandt Ab can access this information to resolve technical issues or other issues relating to the provision of the requested services.

Data sources in compliance with data protection regulations

Warranty card for equipment, filled by the retailer.

Data transfers outside the EU or ETA in compliance with data regulations

The data is not disclosed outside the EU or EEA. Equipment manufacturers' systems are managed by a European organisation. Servers and other technical aids used to process data may be owned and controlled by an external service provider contracted by the database holder. Depending on the service provider, the data may be stored in Finland or outside Finnish borders. It may also be stored outside the EU or ETA.

Principles of database protection

Database information is collected into a product management system to which only a limited number of specifically appointed Oy Brandt Ab members of staff have personal access codes. Use requires logging in to the information system; usernames and passwords are used.

Right to access data

Section 28 of the Personal Data Act states that everyone has the right to know what information is stored about them on a database and to know if they are on a database. Anyone who wishes to access their data must present a request to Oy Brandt Ab in writing. Be prepared to show proof of identity. Oy Brandt Ab does not accept data access requests over the phone or at their offices; only written data access requests sent to Oy Brandt Ab’s office at Tuupakantie 7 B, 01740 Vantaa will be accepted.

Right to rectification and right to object

In accordance with Section 29 of the Personal Data Act, the data subject has the right to have their data rectified, erased or supplemented. This service is free of charge.

In accordance with Section 30 of the Personal Data Act, every data subject has the right to object to Oy Brandt Ab processing his or her data for marketing purposes. In this case, in order to comply with the right to object, Oy Brandt Ab will indicate in their database that there is a marketing ban with regard to this person.

Data retention

Warranty records are kept for the warranty period of the product, but in order to assume defect liability in accordance with the Consumer Protection Act, the retention of the records for even a very long time after the sale may be justified. There is no statutory limit on the liability for defects; rather the liability period is determined by the expected life of the goods.

Changes to data protection statement

If we make changes to this statement, we will make the changes visible in the date of the statement. If the changes are significant, we may also inform you of these by other means, such as email or placing an announcement on our website. We recommend that you visit our site regularly and note any possible changes in our statement.

GDPR and contents in social media

Images and videos published by the user on social media channels (Facebook, Instagram & Instagram stories, Twitter, Pinterest etc.) can be shared or regrammed on the company's social media accounts and web pages, if:

a) the user has used identifiers related to the company/brand (#, i.e., hashtags) in which the brand name is clearly identifiable. For example, for Honda outboard engines these could be #hondamarine #hondaoutboardengines #hondamarinefinland

b) The brand's social media account had been added to the user's image/video by using the @ tag, of the user's own free will.

In other cases where the above-mentioned identifiers have not been used in the user's image/video/content, the administrators of the company's social media channels could utilise the content only if the user has been specifically asked for permission.

In addition to social media channels (Facebook, Instagram, Twitter etc.), social media content can also be published on the brand's own website. The @ tag is always used in all shared images/videos to refer to the original publisher or the content. The user must ensure that the people included in the published content have given their consent to the publishing of the image on social media. The original publisher of the image/content has the right to request the company to remove the shared content from their social media account anytime.

The user information of the content shared on social media will not be used for marketing and advertising directly, and personal data will not be stored anywhere else except for the administrator's publishing tool. The shared content can be kept published on the social media channels and the web pages for as long as the user's customer relationship continues or until the user asks the company to remove the shared content.

Persons appearing in the images/videos/contents published by the company have given their consent before publishing the content either in written or oral form. Another person is never tagged in images/videos unless the person appearing in them has given permission. Identifiable persons/property co-appearing in the background are always minimised in all ways possible, for example, through image editing.

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